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Thursday, 2 April 2015

Summer Season Creates Confusion In Tollywood




Usually we all know what Traffic can do to us. It irritate us to the maximum extend. In every department traffic can be a hurdle. As well as in movie industry also traffic can create headaches.
We all know that summer is a perfect time for releasing movies & bag some profits. But here comes the problem when everyone want to release their movies which leads to scarcity of dates. Now a days every movie carries a burden of huge budgets & to recover that it may take few days of complete run, but when a new movie is releasing nearby it is hard to reach its breakeven. 

Our Tollywood is facing same problem, Balayya’s “Lion”, Naga Chaitanya’s “Dohchey” & Ravi Teja’s “Kick-2” are releasing their movies in a gap of 7 days between them. None of the above heroes have the market to reach their breakeven in just a week. Well it may be summer, holidays but it is quite impossible to collect 35+ Crores in just 7 days. Earlier to the release of these three movies Bunny’s “Son Of Satyamurthy” hitting the screen & if that movie clicks then many theaters will remain occupied & there may cause a scarcity of theaters, “Bahubali” is also on its way to release in mid May and many theater owners will undoubtedly replace their existing movies with Bahubali.  So, now makers are in a dilemma that can Summer release bring them profits or not.

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